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		<title>Trade Show Success: Driving Innovation Through Outsourcing</title>
		<link>http://www.boddenpartners.com/expoblogs/trade-show-success-driving-innovation-through-outsourcing/</link>
		<comments>http://www.boddenpartners.com/expoblogs/trade-show-success-driving-innovation-through-outsourcing/#comments</comments>
		<pubDate>Tue, 28 Feb 2017 00:48:16 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
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		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=384</guid>
		<description><![CDATA[We are living in an age of trade show clutter. By some estimates, there are more than 14,000 trade show options available to attendees. The need has never been greater to create a distinctive and compelling reason for attendees to &#8230; <a href="http://www.boddenpartners.com/expoblogs/trade-show-success-driving-innovation-through-outsourcing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>The Show&#8217;s Over, Now What?</title>
		<link>http://www.boddenpartners.com/expoblogs/the-shows-over-now-what/</link>
		<comments>http://www.boddenpartners.com/expoblogs/the-shows-over-now-what/#comments</comments>
		<pubDate>Wed, 28 Dec 2016 19:07:11 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Improving your bottom line]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
		<category><![CDATA[Trade Show Training]]></category>
		<category><![CDATA[Trade Shows]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=370</guid>
		<description><![CDATA[As an exhibitor there are no shortage of trade shows for you to pick from. So once you set up an exhibit schedule, how do you keep from second-guessing yourself? How do you know if the trade shows you are &#8230; <a href="http://www.boddenpartners.com/expoblogs/the-shows-over-now-what/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>How to Create a Follow-up Plan That Gets Results</title>
		<link>http://www.boddenpartners.com/expoblogs/how-to-create-a-follow-up-plan-that-gets-results/</link>
		<comments>http://www.boddenpartners.com/expoblogs/how-to-create-a-follow-up-plan-that-gets-results/#comments</comments>
		<pubDate>Mon, 31 Oct 2016 20:15:16 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
		<category><![CDATA[Trade Show Training]]></category>
		<category><![CDATA[Trade Shows]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=360</guid>
		<description><![CDATA[Follow up is essential to meeting your original trade show objectives and time is of the essence. Your lead is very likely to have visited with one or more of your competitors. According to some industry estimates by the time &#8230; <a href="http://www.boddenpartners.com/expoblogs/how-to-create-a-follow-up-plan-that-gets-results/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>How to Engage Visitors at Your Booth</title>
		<link>http://www.boddenpartners.com/expoblogs/how-to-engage-visitors-at-your-booth/</link>
		<comments>http://www.boddenpartners.com/expoblogs/how-to-engage-visitors-at-your-booth/#comments</comments>
		<pubDate>Mon, 26 Sep 2016 21:45:19 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
		<category><![CDATA[Trade Show Training]]></category>
		<category><![CDATA[Trade Shows]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=357</guid>
		<description><![CDATA[Many first time and infrequent exhibitors are unsure what is the most effective way to engage a person when they walk by the booth. We encourage exhibitors to treat a visitor as they would a guest at their home. Welcome &#8230; <a href="http://www.boddenpartners.com/expoblogs/how-to-engage-visitors-at-your-booth/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>9 Insider Tips for Picking the Right Trade Show for Your Exhibit</title>
		<link>http://www.boddenpartners.com/expoblogs/9-insider-tips-for-picking-the-right-trade-show-for-your-exhibit/</link>
		<comments>http://www.boddenpartners.com/expoblogs/9-insider-tips-for-picking-the-right-trade-show-for-your-exhibit/#comments</comments>
		<pubDate>Tue, 24 Mar 2015 21:58:30 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
		<category><![CDATA[Trade Shows]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=232</guid>
		<description><![CDATA[With an estimated 14,000 shows to choose from, picking the right shows for your trade show calendar can be a daunting task. However your exhibit strategy can help you narrow down the options, and prioritize and organize your trade show &#8230; <a href="http://www.boddenpartners.com/expoblogs/9-insider-tips-for-picking-the-right-trade-show-for-your-exhibit/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Pre-Show Planning: Leveraging the Theme</title>
		<link>http://www.boddenpartners.com/expoblogs/pre-show-planning-leveraging-the-theme/</link>
		<comments>http://www.boddenpartners.com/expoblogs/pre-show-planning-leveraging-the-theme/#comments</comments>
		<pubDate>Tue, 30 Sep 2014 16:31:25 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Exhibits]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>
		<category><![CDATA[Trade Show Success]]></category>
		<category><![CDATA[Trade Show Training]]></category>
		<category><![CDATA[Trade Shows]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=202</guid>
		<description><![CDATA[In our previous post, we talked about the importance of understanding your audience. We recommended that before planning your trade show experience, exhibitors should speak with the Association and become familiar with their marketing message to the attendee pre-event as &#8230; <a href="http://www.boddenpartners.com/expoblogs/pre-show-planning-leveraging-the-theme/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.boddenpartners.com/expoblogs/pre-show-planning-leveraging-the-theme/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Attracting Millennials to Your Next Conference</title>
		<link>http://www.boddenpartners.com/expoblogs/attracting-millennials-to-your-next-conference/</link>
		<comments>http://www.boddenpartners.com/expoblogs/attracting-millennials-to-your-next-conference/#comments</comments>
		<pubDate>Wed, 02 Oct 2013 18:33:28 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Millennials]]></category>
		<category><![CDATA[Trade Show Marketing]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=108</guid>
		<description><![CDATA[Associations and event marketers are preparing for a massive generational shift in the workforce which could have a profound impact on meeting attendance. By next year it is estimated that half of the employees in the world will have been &#8230; <a href="http://www.boddenpartners.com/expoblogs/attracting-millennials-to-your-next-conference/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.boddenpartners.com/expoblogs/attracting-millennials-to-your-next-conference/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Make Your Business Case for Attending Industry Conferences</title>
		<link>http://www.boddenpartners.com/expoblogs/make-your-business-case-for-attending-industry-conferences/</link>
		<comments>http://www.boddenpartners.com/expoblogs/make-your-business-case-for-attending-industry-conferences/#comments</comments>
		<pubDate>Fri, 05 Oct 2012 14:55:37 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Improving your bottom line]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=46</guid>
		<description><![CDATA[It&#8217;s no secret that people are cutting back on attending conferences. Even if your organization has a bulletproof marketing plan for enticing your membership, it won&#8217;t work if prospective participants can&#8217;t convince the people holding the purse strings. All too &#8230; <a href="http://www.boddenpartners.com/expoblogs/make-your-business-case-for-attending-industry-conferences/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.boddenpartners.com/expoblogs/make-your-business-case-for-attending-industry-conferences/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>3 reasons why digital campaign ideas fail</title>
		<link>http://www.boddenpartners.com/expoblogs/3-reasons-why-digital-campaign-ideas-fail/</link>
		<comments>http://www.boddenpartners.com/expoblogs/3-reasons-why-digital-campaign-ideas-fail/#comments</comments>
		<pubDate>Fri, 05 Oct 2012 12:54:04 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=31</guid>
		<description><![CDATA[JT Anderson ContactFollow this author Creative Posted on October 01, 2012 inShare.864 PrintShareCommentAs I write this, I am looking at a poster. Every year, an industry publication releases a digital issue that contains some great posters and infographics that I &#8230; <a href="http://www.boddenpartners.com/expoblogs/3-reasons-why-digital-campaign-ideas-fail/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.boddenpartners.com/expoblogs/3-reasons-why-digital-campaign-ideas-fail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Exhibits Are Not Just About What&#8217;s New</title>
		<link>http://www.boddenpartners.com/expoblogs/exhibits-are-not-just-about-whats-new/</link>
		<comments>http://www.boddenpartners.com/expoblogs/exhibits-are-not-just-about-whats-new/#comments</comments>
		<pubDate>Tue, 02 Oct 2012 17:16:00 +0000</pubDate>
		<dc:creator>Jennifer Randolph</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.boddenpartners.com/expoblogs/?p=24</guid>
		<description><![CDATA[By David McMillin, Staff Writer Professional Convention Management Association Despite some struggles to increase attendance across the industry, the latest report from the Center for Exhibition Industry Research reveals that your attendees and your exhibitors still want to come together &#8230; <a href="http://www.boddenpartners.com/expoblogs/exhibits-are-not-just-about-whats-new/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.boddenpartners.com/expoblogs/exhibits-are-not-just-about-whats-new/feed/</wfw:commentRss>
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